Frommer’s Names Music City as a “Best Place to Go in 2025”
NASHVILLE, Tenn. – Nashville has been named one of Frommer’s “Best Places to Go in 2025,” marking the 14th consecutive year that Music City has been named a top global destination by leading travel and media publications. Twenty destinations, including just four in the United States, are included on the list announced last week.
Frommer’s, a globally respected travel authority, cites the 100th anniversary of both the Grand Ole Opry and Belcourt Theatre, along with other attractions celebrating milestones, including Adventure Science Center’s 80th and Cheekwood’s 65th.
“Nashville doesn’t really have ‘down’ time anymore, and 2025 is packing extra heat,” Frommer’s says. “If you’ve never been to Nashville before, 2025 is a banner year to discover this distinctly American city’s cultural staying power.”
Other destinations on the list include Bolivia, Zambia, Ghent in Belgium and Hobart, Australia.
“This recognition highlights Music City’s global appeal, from our world-class music and renowned music museums to our diverse attractions and the significant milestones they are celebrating,” said Deana Ivey, President and CEO, Nashville Convention & Visitors Corp. “While Nashville continues to shine as a premier destination, we do not take this success for granted. We remain committed to driving demand and ensuring the hospitality industry remains a vital economic engine – creating jobs, generating tax revenue and fueling growth for local businesses, all of which are essential to Nashville’s continued success.”
Nearly 17 million people visited Music City last year, generating $10.77 billion in visitor spending and providing $1.11 billion in local and state tax revenue. The industry employs 73,000 workers with $2.84 billion in labor income. Visitors spend $29.5 million per day in the city, and tourism saves each Nashville household $3,671 in annual taxes.
CoStar group recently reported Nashville as the No. 1 market in the United States for post-pandemic group and transient demand among the top 25 markets, according to an article in the Nashville Business Journal. Nashville’s transient demand has increased by more than 30%. However, demand still has not caught up with the rapid addition of new hotel rooms – 20,000 over the past decade. Another 6,000 rooms are currently under construction or in final planning.
To keep driving demand, the NCVC is focused on new opportunities, including two new international nonstop flights launching this spring, new programs such as 615 Indie Live on February 1, FIFA Club World Cup matches in Summer 2025, and bookings at both the current Nissan Stadium and New Nissan Stadium opening in 2027. Major events like the upcoming New Year’s Eve Big Bash also play a critical role in boosting visitation, along with the five-hour CBS special that will inspire future trips to Music City.
