Author: Mel and Pearl Shaw

Will a fundraising plan solve your fundraising challenges? Will your organizational culture change? Will your board suddenly become more involved? What about funding: will the money and resources you need miraculously appear? Creating fundraising plans for our clients is one of our core services. We invest time learning each organization, its culture, assets, position in the marketplace, challenges and successes. And we get to know the people. We combine our learnings and experience to create a fundraising plan. While we wish a plan could magically bring resources to a nonprofit, the truth is that it won’t. A plan is only…

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How will you meet your fundraising goal in 2017? This question typically elicits one of three responses. Some are confident they will be able to secure the funds their organization needs. Others have a general feeling about where the money and resources will come from. Still others are used to making do and believe they will survive one way or the other. Where does your nonprofit fall on this spectrum of responses? Managing the fundraising process throughout the year can help reduce year-end “surprises.” With this column we offer three suggestions to support your fundraising. First, set your annual fundraising…

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Each day we are creating the legacy that one day we will leave to our family and the world. We do it with our words and daily actions. We do it with our giving. What is most important to you and your family? How do you want to be remembered? When an organization captures your heart you think about how you can contribute to their work. You give of your time, resources and talents. You can also plan to continue your giving in the future, even when you’re gone. You can start at 20 years old or 70. Age is…

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Part II of a II Part Series Are you ready for a successful fundraising year? Are you already involved? Before you go full force in the marketplace – whether with cultivation or solicitation – stop and review your fundraising readiness status. Here are 10 business processes we have found impact fundraising. Take a moment to review, and consider scheduling a staff meeting to discuss. 1. Customer service. Do we have a system in place that provides donors with the information or interaction they requested? Have we created a culture that ensures people who interact with our organization leave 2. Recognition…

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