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    Uncategorized

    BILLBOARD Interviews Rapper Price About New Album F.O.E.S.

    Article submittedBy Article submittedApril 12, 2021Updated:April 19, 2021No Comments6 Mins Read
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    For rapper, producer, and songwriter Price, Evans Street in Los Angeles is where he blossomed into the man he is today. There, he grew up with his mother and five of his relatives in his grandmother’s house. With that type of upbringing comes a plethora of tales that serve as the foundation of his second studio album, F.O.E.S., which was released last month.

    “I speak about so many different things on the album,” Price tells Billboard. “F.O.E.S starts with my single black mother having to take her three children to go move in with their grandma, which is so many of our realities. With the album and the solo experience, everything I do and been doing has been solely about liberating my people, the African-American people. That’s been my journey and mission and that’s my goal and my world and it’s going to stay that way.”

    Price arrived on the scene in 2009 as a member of the rap duo Audio Push, which found brief success with the single “Teach Me How To Jerk.” Within Audio Push, Price had to fuse his story, music and skills with his friend Oktane to make their duo an actual rap group, and that brought the challenge of standing out as individual artists. Despite sacrificing their individuality, Audio Push put out four albums and a slew of mixtapes from 2009 to 2018. Price later ventured out and became a force collaborating with Travis Scott, Mariah Carey, Kanye West, Lil Wayne, Rick Ross, and more behind the scenes. 

    All the success that Price found with Audio Push, and as a producer-songwriter, has pushed him to comfortably tell his story as a solo artist. “It’s not a chip on my shoulder to where I’m proving anything to anyone else,” he explains. “The chip is on my shoulder to prove to myself that my dream isn’t fake. It really is my love and my passion.”

    To bring his vision home, the California native linked up with DJ Camper, Wyclef Jean, and Hit-Boy to create a body of work fitting for his compelling story. The 12-track project also boasts features from Vince Staples, Bino Rideaux, Algee Smith, Bas, and more.

    What makes you want to jump onto the scene as a solo artist when you’ve already proven what you can do behind the scenes?

    This is literally what I love to do. There are so many things and so much money I can make outside of music, but I’m always going to bring it back to music even if I’m not making money off it. I wouldn’t have been okay with myself signing off with my story being left on the world and with the world as one-half of Audio Push. I have so much more to talk about and been through so much more. Being in a group, you have to fuse your story, so like every interview we’re doing it was like we had to become one brain. We live two totally different experiences, so that’s why I felt the need to express my solo voice.

    How did you grow this passion for music on your block Evans Street?

    When my family moved to Evans Street my grandmother had a house there so there was already like five people there before we moved in. By the time we got there, I remember it being at least 10 of us in only three rooms. It was so much fun though, because we would steal my grandmother’s cassette tapes and record over them, back when you were able to do that with a boombox. Us as kids, we were creative enough to know how to record over these songs with our voices, and we used to rap over beats from the NBA 2K game on Sega Dreamcast back in the day.

    Were you able to capture that same moment you had with your relatives back then on various points throughout F.O.E.S? 

    One hundred percent. I have been in the game for 10-plus years with Audio Push, so for me it was dope to be able to channel anything different from what I’ve been doing. It was super inspiring to be able to channel those feelings growing up on Evans Street. “Amistad” is a great example of that where we were really fighting with our racist-ass neighbors. Those were real stories that happened on Evans Street.

    This album is about me making the best music that I can make and I was able to channel those feelings, and I was happy I was because this is my life story. You know how rappers have a Reasonable Doubt-type album in their discography? This is it for me.

    What makes you want to jump onto the scene as a solo artist when you’ve already proven what you can do behind the scenes?

    This is literally what I love to do. There are so many things and so much money I can make outside of music, but I’m always going to bring it back to music even if I’m not making money off it. I wouldn’t have been okay with myself signing off with my story being left on the world and with the world as one-half of Audio Push. I have so much more to talk about and been through so much more. Being in a group, you have to fuse your story, so like every interview we’re doing it was like we had to become one brain. We live two totally different experiences, so that’s why I felt the need to express my solo voice.

    How did you grow this passion for music on your block Evans Street?

    When my family moved to Evans Street my grandmother had a house there so there was already like five people there before we moved in. By the time we got there, I remember it being at least 10 of us in only three rooms. It was so much fun though, because we would steal my grandmother’s cassette tapes and record over them, back when you were able to do that with a boombox. Us as kids, we were creative enough to know how to record over these songs with our voices, and we used to rap over beats from the NBA 2K game on Sega Dreamcast back in the day.

    Were you able to capture that same moment you had with your relatives back then on various points throughout F.O.E.S? 

    One hundred percent. I have been in the game for 10-plus years with Audio Push, so for me it was dope to be able to channel anything different from what I’ve been doing. It was super inspiring to be able to channel those feelings growing up on Evans Street. “Amistad” is a great example of that where we were really fighting with our racist-ass neighbors. Those were real stories that happened on Evans Street.

    This album is about me making the best music that I can make and I was able to channel those feelings, and I was happy I was because this is my life story. You know how rappers have a Reasonable Doubt-type album in their discography? This is it for me.

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